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  • ETF
  • SDOG
    Pricing Data
    Change: $0.2 (-0.0%)
    Time: 07/26/17
    Previous Close: $43.16
  • Category
  • Large Cap Value Equities
Last Updated:



Trading Data

Open: - Volume -
Day Lo - Day Hi -
  • 52 Week Lo: $38.01
  • 52 Week Hi: $43.63
  • AUM: $2,284.1 M
  • Shares: 52.9 M

Investment Themes

Historical Trading Data

  • 1 Month Avg. Volume: 157,945
  • 3 Month Avg. Volume: 192,212

Alternative ETFs in the Large Cap Value Equities Category

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Type Ticker Expense Ratio Assets Avg. Daily Vol YTD Return
Largest (AUM)
Most Liquid (Volume)
Top YTD Performer

Analyst Report

This ETF offers exposure to a strategy that is largely similar to the popular "Dogs of the Dow" approach that involves a portfolio consisting of the ten components of the Dow Jones Industrial Average with the highest dividend yields. SDOG, however, casts a much wider net by drawing from the S&P 500 as its universe of potential stocks. The fund is also unique in that it maintains equal allocations to each of ten sectors; that makes it very different from many dividend-focused products, which tend to have biases towards utilities and financials. The portfolio also consists of equal weighting to each individual component stocks, which might be appealing to those who favor equal weight strategies. SDOG can be a useful tool for achieving a diverse portfolio of large cap U.S. stocks while also seeking to capture a meaningful dividend yield. SDOG will generally maintain a dividend yield that is much greater than the S&P 500, and will often exceed many other dividend-focused ETFs as well. One potential caveat is the possibility of falling into "value trap" stocks that have high yields that result from deteriorating business models and depressed stock prices. However, since the universe is the S&P 500, component stocks are more likely to be generally stable, large companies. SDOG is more expensive than some other funds in the Large Cap Value Equities ETFdb Category, but still features a relatively low expense ratio given the specialized objective. For investors interested in a refined, logical way to target yield, this ETF is certainly an interesting option.

Realtime Rating

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Realtime Rating Summary

The adjacent table gives investors an individual Realtime Rating for SDOG on several different metrics, including liquidity, expenses, performance, volatility, dividend, concentration of holdings in addition to an overall rating. The "A+ Metric Rated ETF" field, available to ETFdb Pro members, shows the ETF in the Large Cap Value Equities with the highest Metric Realtime Rating for each individual field. To view all of this data, sign up for a free 14-day trial for ETFdb Pro. To view information on how the ETFdb Realtime Ratings work, click here.

Compare to another ETF

View the Category Report

SDOG Overall Realtime Rating:

A+ Overall Rated ETF:

Metric Metric Realtime Rating A+ Metric Rated ETF
Liquidity A- n/a
Expenses B- n/a

Knowledge Centers

SDOG In-Depth Analysis

The following tables and charts contain in-depth metrics for this ETF and compare it to similar peer ETFs within its ETFdb.com Category.

SDOG Holdings

Filings Data as of: Jul 25, 2017

Concentration Analysis

This section compares how balanced and deep this ETF is relative to the peer group ETFdb.com Category.

Number of Holdings
Category Low
Category High
% Assets in Top 10
Category Low
Category High
% Assets in Top 15
Category Low
Category High
% Assets in Top 50
Category Low
Category High

Asset Allocation

Asset Percentage
Common equity 100.0%

Sector Breakdown

Sector Percentage
Basic Materials 10.89%
Energy 10.79%
Financials 10.78%
Consumer, Cyclical 10.52%
Industrials 10.5%
Healthcare 10.38%
Technology 10.24%
Consumer, Non-Cyclical 10.14%
Utilities 10.07%
Telecommunications 5.68%

Market Cap Breakdown

Market Cap Percentage
Large cap 70.99%
Mid cap 26.98%
Small cap 2.03%

Region Breakdown

Region Percentage
North America 97.91%
Europe 2.09%

Market Tier Breakdown

Region Percentage
United States 97.91%
Developed Markets (ex-US) 2.09%

Country Breakdown

Country Percentage
United States 97.91%
Switzerland 2.09%

SDOG Expenses & Fees

This section compares the cost efficiency of this ETF to peers in the same ETFdb.com Category.

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Expenses Ratio Analysis

ETF Average
ETF Wtd. Average
Category Average
Expense Ratio
Category Low
Category High

Commission Free Trading

This ETF is currently available for commission free trading on the following platforms: (Charles Schwab)

Category Commission Free Trading

There are 28 other ETFs in the Large Cap Value Equities ETFdb.com Category that are also eligible for commission free trading:

SDOG Performance

This section shows how this ETF has performed relative to its peer group ETFdb.com Category.

1 Week Return
Category Low
Category High
4 Week Return
Category Low
Category High
13 Week Return
Category Low
Category High
26 Week Return
Category Low
Category High
Year to Date Return
Category Low
Category High
1 Year Return
Category Low
Category High
3 Year Return
Category Low
Category High
5 Year Return
Category Low
Category High

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The following charts can be customized to display historical performance in a number of different formats, including line charts, bar charts, and candlesticks. Time periods can be adjusted to increase or decrease the period shown, ranging from five minutes to several months.

The following chart also includes the option to compare the performance of SDOG relative to other ETFs and benchmarks or to include indicators such as Bollinger Bands, relative strength, and moving averages.

SDOG Valuation

This section shows how the P/E multiple of this ETF compares to the peer group ETFdb.com Category.

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P/E Ratio
Category Low
Category High

SDOG Dividend

This section shows how the dividend yield of this ETF compares to the peer group ETFdb.com Category.

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Dividend Date
Annual Dividend Rate
Annual Dividend Yield
Category Low
Category High

SDOG Technicals

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Volatility Analysis

This section shows how the volatility of this ETF compares to the peer group ETFdb.com Category.

5 Day Volatility
Category Low
Category High
20 Day Volatility
Category Low
Category High
50 Day Volatility
Category Low
Category High
200 Day Volatility
Category Low
Category High
Category Low
Category High
Standard Deviation
Category Low
Category High


  • 20 Day MA: $42.90
  • 60 Day MA: $42.40
  • MACD 15 Period: 0.01
  • MACD 100 Period: 0.51
  • Williams % Range 10 Day: 64.94
  • Williams % Range 20 Day: 40.97
  • RSI 10 Day: 50
  • RSI 20 Day: 53
  • RSI 30 Day: 53
  • Ultimate Oscillator: 54

Bollinger Brands

  • Lower Bollinger (10 Day): $42.86
  • Upper Bollinger (10 Day): $43.38
  • Lower Bollinger (20 Day): $42.36
  • Upper Bollinger (20 Day): $43.43
  • Lower Bollinger (30 Day): $42.33
  • Upper Bollinger (30 Day): $43.34

Support & Resistance

  • Support Level 1: $42.86
  • Support Level 2: $42.76
  • Resistance Level 1: $43.14
  • Resistance Level 2: $43.32


  • Stochastic Oscillator %D (1 Day): 33.30
  • Stochastic Oscillator %D (5 Day): 38.89
  • Stochastic Oscillator %K (1 Day): 49.41
  • Stochastic Oscillator %K (5 Day): 58.00

Fact Sheet

Fact sheets are issued by the ETF provider and framed by ETFdb.com. Information contained within the fact sheet is not guaranteed to be timely or accurate.

Source: LSEG Information Services (US), Inc. (“LSEG”) © LSEG 2016. All rights in the XTF data, ratings and / or underlying data contained in this communication (“the XTF information”) vest in LSEG and/or its licensors. Neither LSEG nor its licensors accept any liability arising out of the use of, reliance on or any errors or omissions in the XTF information. No further distribution of the XTF information is permitted without LSEG’s express written consent. LSEG does not promote, sponsor or endorse the content of this communication.