This ETF offers exposure to real estate markets in North America, Europe, and Asia, splitting assets between U.S. REITs and primarily companies domiciled in developed markets. As such, FFR has the potential to deliver broad-based access to an asset class that can deliver attractive current returns and significant appreciation for long term capital appreciation (along with meaningful volatility and risk). FFR casts a relatively wide net, including hundreds of individual securities in more than a dozen different countries; concentration issues are minimal in this fund. FFR may be appropriate for investors looking for a specific split between U.S. and international real estate exposure, while those looking for a more precise bifurcation may wish to use multiple funds to accomplish the objective of this ETF (options like IFAS and IFEU may allow more granularity in the international real estate segment). FFR is a bit on the pricey side, though not considerably more expensive than options such as RWO.